Tips for Xmas Mailers

If you are looking to do a letterbox distribution pre-Christmas; time is of the essence.

Our office will close from 23rd December until approximately the middle of January, however, distribution can still happen throughout the holidays as long as it is booked prior to Xmas.

Two questions I get asked a lot:

“Should you keep advertising when people are “on holiday”? Conventional wisdom states “ABSOLUTELY” mainly because a lot of your competitors will NOT….this means you get more visibility via your chosen advertising channel.
“Should I cut all advertising spend in a recession?” Stats show that the answer to this is a big NO. The data shows that companies that continue to advertise during a recession recover more strongly and maintain market share more readily than those that do not.

If you use a combination of media eg print, digital, and TV, you might want to “tweak” your mix over the summer to better reach your target audience; but you can still reach them e.g. if you think most of your customers will be going away, dial-up your flyer advertising in holiday centres and dial it down in suburbs where they normally reside.

Stay safe over the break and let’s hope 2023 is happy and healthy.
Best wishes from Nikki and the team at Admail.

Admail is here to help with your marketing needs. Call us at 0800 236 245.

Admail provides a high integrity service; they proved to be very responsive and knowledgeable about the Auckland market. We will use them again.

Carson & Bird

Admail delivered flyers for my furniture business throughout a targeted area on the North Shore. Highly professional and responsive service with great advice on maximising my dollar to get the best exposure.

Kate O'Leary

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Distribution Specialists

FAQ

How do you ensure that my flyers are delivered to the right audience?

We listen to what you want and who your target audience is. We can use targeted strategies at Admail to ensure your flyers reach the right audience. We can analyse demographics, locations, and requirements to pinpoint your ideal customers. Our extensive local knowledge and data-driven approach mean your marketing material is delivered to those most likely to engage with your business.

What is the minimum number of flyers I need to order for distribution?

We offer flexible options to suit businesses of all sizes. There is no minimum number of flyers. You can order accordingly based on your business goals and requirements. Contact us with your requirements, and we’ll provide a tailored solution that fits your needs.

Can you help with the design and printing of my flyers?

Absolutely! Admail provides a comprehensive service that includes flyer design and printing. We can help you choose eye-catching designs that capture your brand's essence and print high-quality flyers that stand out. We handle everything from concept to delivery, ensuring a seamless process.